The Guardian Nigeria is Hiring: Senior Social Media Manager
Job Description
The Guardian Nigeria is Hiring: Senior Social Media Manager
The Guardian Nigeria is looking for an experienced Senior Social Media Manager to join its media team in Lagos.
The full-time position is designed for a seasoned social media professional with strong experience in developing end-to-end social strategies, creating and managing campaigns, growing digital audiences and using data to improve performance across platforms.
The successful candidate will be expected to combine strategic thinking with hands-on social media execution, helping strengthen the organisation’s digital presence, audience engagement and overall brand growth.
Job Details
- Position: Senior Social Media Manager
- Organisation: The Guardian Nigeria
- Location: Lagos
- Job Type: Full-time
- Field: Media/Broadcasting/Content Creation
About the Role
The Senior Social Media Manager will be responsible for driving social media strategy from planning through execution and optimisation.
The role requires someone who understands how to build and engage online audiences, develop effective content strategies, manage campaigns across multiple social platforms and translate performance data into decisions that support broader organisational goals.
The ideal candidate should also be capable of leading creative teams and coordinating social media activities across different channels while maintaining consistency in brand positioning and messaging.
Key Responsibilities
The successful candidate will be expected to:
- Develop and execute end-to-end social media strategies
- Plan and coordinate content across social media platforms
- Develop campaigns that support audience and brand growth
- Manage social media campaigns from conception through execution and evaluation
- Build and maintain active online communities
- Drive audience engagement across relevant platforms
- Optimise content and campaigns for different social media channels
- Monitor social media performance and identify opportunities for improvement
- Use analytics and performance data to guide content and campaign decisions
- Develop data-driven strategies aligned with organisational and business objectives
- Coordinate and lead creative teams involved in social media campaigns
- Maintain a consistent and effective digital brand presence
- Track campaign outcomes and work towards measurable results
Requirements and Experience
Applicants should have:
- At least 5 years of relevant social media management experience
- Strong experience developing and implementing social media strategies
- Demonstrable knowledge of content planning and development
- Experience managing digital and social media campaigns
- Strong understanding of audience engagement and community building
- Experience using analytics to evaluate social media performance
- Understanding of cross-platform social media optimisation
- Ability to develop strategies that support measurable brand and business growth
- Experience coordinating or leading creative teams
- Strong understanding of how content performs across different social platforms
Key Skills
Candidates should be particularly strong in:
- Social media strategy
- Content planning
- Campaign management
- Audience engagement
- Community management
- Social media analytics
- Cross-platform optimisation
- Digital brand growth
- Creative team leadership
- Data-driven decision-making
Who Should Apply
This opportunity is best suited to experienced social media professionals who have moved beyond simply creating and publishing posts and can take ownership of broader digital strategy.
Candidates should be able to demonstrate a track record of building high-performing campaigns, growing and engaging audiences, coordinating creative execution and using performance data to make informed strategic decisions.
Given the seniority of the position, applicants should have a strong portfolio showing relevant social media work and measurable results from previous campaigns or brands they have managed.
How to Apply
Interested and qualified candidates should send their CV and portfolio to:
Requirements
Applicants should have:
- At least 5 years of relevant social media management experience
- Strong experience developing and implementing social media strategies
- Demonstrable knowledge of content planning and development
- Experience managing digital and social media campaigns
- Strong understanding of audience engagement and community building
- Experience using analytics to evaluate social media performance
- Understanding of cross-platform social media optimisation
- Ability to develop strategies that support measurable brand and business growth
- Experience coordinating or leading creative teams
- Strong understanding of how content performs across different social platforms
Key Skills
Candidates should be particularly strong in:
- Social media strategy
- Content planning
- Campaign management
- Audience engagement
- Community management
- Social media analytics
- Cross-platform optimisation
- Digital brand growth
- Creative team leadership
- Data-driven decision-making
Who Should Apply
This opportunity is best suited to experienced social media professionals who have moved beyond simply creating and publishing posts and can take ownership of broader digital strategy.
Candidates should be able to demonstrate a track record of building high-performing campaigns, growing and engaging audiences, coordinating creative execution and using performance data to make informed strategic decisions.
Given the seniority of the position, applicants should have a strong portfolio showing relevant social media work and measurable results from previous campaigns or brands they have managed.
How to Apply
Interested and qualified candidates should send their CV and portfolio to: